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Sales & Selling/General
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Displaying 1-12 of 12
Trade Paperback
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Here's My Card
How to Network Using Your Business Card to Actually Create More Business
Bob Popyk
Renaissance Books
In Here's My Card, Bob Popyk shows how something as simple as your business card can help you make more sales, create more customers, and increase your...
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Audio
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$18.00
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Secrets of Successful Telephone Selling
How to Generate More Leads, Sales, Repeat Business, and Referrals by Phone
Robert W. Bly
Holt Paperbacks
Today the telephone can supplement-in some cases even replace-traditional means of marketing and selling. This guide shows how to generate more leads, sales,...
Unabridged Compact Disc
:
$19.95
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Secrets of the Great Rainmakers
Proven Techniques from the Business Pros
Jeffrey J. Fox: Read by the author
Macmillan Audio
In SECRETS OF THE GREAT RAINMAKERS you’ll learn how to outsmart the competition and set yourself apart from the pack. In over 50 interviews with industry...
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Hardcover
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$89.00
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Persuasive Advertising
Evidence-based Principles
J. Scott Armstrong
Palgrave Macmillan
This is a comprehensive and definitive guide to persuasive advertising based upon extensive research.
Bonus
Video
Q & A with J. Scott Armstrong
Trade Paperback
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$76.00
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Sales Management
Theory and Practice
Bill Donaldson
Palgrave Macmillan
Change is the one certainty. Changes in the importance of key customers, information technology and the globalization of business have had dramatic effects on...
Hardcover
:
$100.00
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Pricing Perspectives
Marketing and Management Implications of New Theories and Applications
Edited by Sandra Rothenberger and Florian Siems
Palgrave Macmillan
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and...
Hardcover
:
$40.00
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Unveiling Fashion
Business, Culture, and Identity in the Most Glamorous Industry
INSEAD Business Press
Frédéric Godart
Palgrave Macmillan
Proposing a comprehensive account of the global fashion industry, this book aims to present fashion as a social and cultural fact. Drawing on six principles...
Hardcover
:
$42.00
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Selling Your Business for More
Maximizing Returns for You, Your Family, and the Business
Daniel R. Barron, Mary Geddes Boehler, and Marian F. Cook
Palgrave Macmillan
Anyone who has worked to sell a business knows how important it is to realize the full worth of the transaction, financially, psychologically, and with an eye...
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$55.00
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Sales Management
A Multinational Perspective
Edited by Paolo Guenzi and Susi Geiger
Palgrave Macmillan
International Sales Management offers a global perspective on the opportunities and issues facing today's sales managers. Current textbooks have failed to move...
Hardcover
:
$44.00
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Zara and her Sisters
The Story of the World's Largest Clothing Retailer
Enrique Badía
Palgrave Macmillan
Zara is the best known Spanish brand at an international level, and is listed among the hundred most valuable companies in the world. This insightful new book...
Trade Paperback
:
$50.00
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Retail Work
Edited by Irena Grugulis and Ödül Bozkurt
Palgrave Macmillan
In Retail Work internationally renowned experts assess the role of retail work in modern industrial economies . Chapters are arranged thematically to capture...
Hardcover
:
$59.00
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The Future of Pricing
How Airline Ticket Pricing Has Inspired a Revolution
E. Andrew Boyd
Palgrave Macmillan
A story about science, technology, and people, The Future of Pricing provides an inside look at how airlines price tickets and how practices developed in the...
Displaying 1-12 of 12
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