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All Categories>Business and Investing>Marketing & Sales

Marketing & Sales

Business & Investing- Marketing & Sales Books - Advertising Books, Consumer Behavior Books, Customer Service Books, Marketing Books, Public Relations Books, Sales & Selling Books, Tipping Point, Gladwell, Focus, Strategy, Wealth, Brand, Logo, Ad Sales, Budget, Overhead, Market, PR, Public Relations, New Release, Blog, Podcasting, Viral Marketing, Online Media, Direct, Metrics, Blanchard, Innovative, Internet, Website, Psychology, Persuasion, Wisdom, Crowds, Science, Mass, Popular, Design, Buy, Marketplace, Profit, Growth, Loyalty, Strategy, Space, Maximize, Visual, Communication, Meetings, Corporate, Fundraising, Galas, Conferences, Conventions, Incentives

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Displaying 1-16 of 16

Trade Paperback :
$12.95 Buy

Here's My Card

How to Network Using Your Business Card to Actually Create More Business

Bob Popyk Renaissance Books

In Here's My Card, Bob Popyk shows how something as simple as your business card can help you make more sales, create more customers, and increase your...

More Formats: Audio

Trade Paperback : $14.95 Buy	How to Advertise Kenneth Roman and Jane Maas St. Martin's Griffin

Trade Paperback : $8.95 Buy	Better Brochures, Catalogs and Mailing Pieces A Practical Guide with 178 Rules for More Effective Sales Pieces that Cost Less Jane Maas St. Martin's Griffin Everything you need to know to create Better Brochures, Catalogs and Mailing Pieces -The most important decision: positioning and strategy -The fifteen...

Trade Paperback : $18.00 Buy	Secrets of Successful Telephone Selling How to Generate More Leads, Sales, Repeat Business, and Referrals by Phone Robert W. Bly Holt Paperbacks Today the telephone can supplement-in some cases even replace-traditional means of marketing and selling. This guide shows how to generate more leads, sales,...

Trade Paperback : $16.99 Buy	Scam! Shams, Stings, and Shady Business Practices, and How You Can Avoid Them Peter H. Engel St. Martin's Griffin

Trade Paperback : $16.99 Buy	How to Advertise, Third Edition Kenneth Roman and Jane Maas with Martin Nisenholtz St. Martin's Griffin/Thomas Dunne Books The classic guide to effective advertising--updated with new chapters on generating creative ideas, integrated communications, internet advertising, and the...

Unabridged Compact Disc :
$19.95 Buy

Secrets of the Great Rainmakers

Proven Techniques from the Business Pros

Jeffrey J. Fox: Read by the author Macmillan Audio

In SECRETS OF THE GREAT RAINMAKERS you’ll learn how to outsmart the competition and set yourself apart from the pack. In over 50 interviews with industry...

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Trade Paperback : $14.95 Buy	The Future of Men The Rise of the Übersexual and What He Means for Marketing Today Marian Salzman, Ira Matathia, and Ann O'Reilly Palgrave Macmillan A revealing exploration of a key market in flux, The Future of Men highlights substantial demographic shifts and their impact—from the stay-at-home dad to the...

Trade Paperback : $14.95 Buy	BrandSimple How the Best Brands Keep it Simple and Succeed Allen P. Adamson; foreword by Sir Martin Sorrell Palgrave Macmillan In an era of mixed media messages, in which brands are extended to the breaking point and complex marketing theories compete for attention, it is more...

Hardcover :
$26.00 Buy

The New Rules of Retail

Competing in the World's Toughest Marketplace

Robin Lewis & Michael Dart Palgrave Macmillan

The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant...

More Formats: eBook

Hardcover :
$28.00 Buy

The Art of the Pitch

Persuasion and Presentation Skills that Win Business

Peter Coughter Palgrave Macmillan

An advertising expert shows agencies everywhere how to develop the perfect pitch to win new business and sell their ideas to clients the first time.

More Formats: eBook

Hardcover :
$30.00 Buy

Transformative Entrepreneurs

How Walt Disney, Steve Jobs, Muhammad Yunus, and Other Innovators Succeeded

Jeffrey A. Harris Palgrave Macmillan

Entrepreneurs are the key to any successful new business. But having a good idea is not enough . . . too many good ideas fail at the execution level....

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Trade Paperback : $17.00 Buy	Billions Selling to the New Chinese Consumer Tom Doctoroff Palgrave Macmillan This book cracks the code of marketing to the New Chinese Consumer--all 1.3 billion of them. Marketers of some of the world's leading brands come to China...

Trade Paperback : $16.95 Buy	Next Now Trends for the Future Marian Salzman and Ira Matathia Palgrave Macmillan The long awaited follow-up to the business bestseller Next--which forecasts the major trends of tomorrow

Trade Paperback :
$16.00 Buy

Exodus to the Virtual World

How Online Fun Is Changing Reality

Edward Castronova Palgrave Macmillan

Virtual worlds have exploded out of online game culture and now capture the attention of millions of ordinary people: husbands, wives, fathers, mothers,...

More Formats: eBook

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Hardcover :
$25.99 Buy

Digital Assassination

Protecting Your Reputation, Brand, or Business Against Online Attacks

Richard Torrenzano and Mark Davis St. Martin's Press

Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. From false...

More Formats: eBook

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Displaying 1-16 of 16