The New Normal An Agenda for Responsible Living

David Wann

St. Martin's Griffin



Trade Paperback

288 Pages



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In Simple Prosperity, Dave Wann showed readers how to have an abundant, sustainable life. In The New Normal, he challenges them to do some heavy lifting and transform their non-sustainable culture by transforming themselves. For Wann, the current "old normal" lifestyle—buying water in disposable bottles, allowing the government to ignore global warming—will not preserve the planet. To nurture our world, he challenges us to rethink our lives, stand up for a healthy planet and move towards a "new normal" lifestyle in an agenda that includes:

—Initiating local business alliances that actively lobby for local buying.
—Creating an investment strategy that values the balance of nature.
—Supporting the design, manufacture, and use of products made with natural chemicals.
—Publicly advocating a more efficient use of water by placing a higher cultural value on wetlands, streams, rivers, and lakes.

The New Normal is Dave Wann's way forward, a blueprint for a better life that preserves our world.


Praise for The New Normal

"The New Normal provides both the vision and the actions needed to change the status quo. It is an excellent resource for people who want specific information on creating a sustainable culture where they live—and beyond."—Bookpage

"Powerful, grounded reading for the challenges of 21st-century living. The author offers a detailed 33-point "new normal agenda" built on convincing statistical and anecdotal information."—Kirkus Review

"Wann pulls from the disciplines of biology, anthropology, history, and psychology to make his case that the current paradigm of bigger and more is not working. This is one of the best approaches to promoting a sustainable world."—Library Journal

"Shrewd analysis, passionate, pro-active take on the global change paradigm . . . A rational and surprisingly optimistic set of solutions to a distressing issue."—Publishers Weekly

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  • David Wann

  • David Wann is the author of many books including Simple Prosperity: Finding Real Wealth in a Sustainable Lifestyle and the bestselling Affluenza, which he co-authored. He lives in Golden, Colorado.