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Academy of Management 2012

Palgrave Macmillan is pleased to announce that we will be attending the 2012 Academy of Management conference in Boston, MA - August 3 - 6.

Stop by our booth #105 to browse the latest titles, journals and online resources in cutting-edge economic research from leading scholars and practitioners in the field and for the chance to win a brand new E-reader and demo the recently relaunched Palgrave Dictionary of Economics .

 Can't wait until the conference?  Below is a sampling of select titles that will be available at AOM.

Enter code CONF2012 at checkout to receive a 25% discount when you order online now!

Click here to view our extensive collection of journals in Business.

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Palgrave Macmillan

All Eyes East

Lessons from the Front Lines of Marketing to China's Youth

An insightful look at the world’s single largest consumer market—China’s nearly 500 million youth—and how they will change global marketing forever...

Mary Bergstrom Mary Bergstrom

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About The Author
  
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Palgrave Macmillan

Developing Global Leaders

A Guide to Managing Effectively in Unfamiliar Places

Most business leaders struggle mightily when transitioning from working in the U.S. or any modern country to working in Shanghai, Dubai, Nairobi or Pune....

By Bob Johnson and Rob Oberwise

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Palgrave Macmillan

Mergers, Acquisitions and Strategic Alliances

Understanding the Process

This book tackles the strategic, financial and procedural aspects of planning and executing mergers, acquisitions and strategic alliances. It also explores the...

"...This book tackles the strategic, financial and procedural aspects of planning and executing mergers, acquisitions and strategic alliances. It also explores the.... This book tackles the strategic, financial and procedural aspects of planning and executing mergers, acquisitions and strategic alliances. It also explores the similarities and differences between these various types of transaction and illustrates each with case studies, to help students from final year undergraduate to MBA.. "There..."

By Emanuel Gomes, Yaakov Weber, Shlomo Yedidia Tarba and Chris Brown

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Palgrave Macmillan

Winning at Innovation

The A-to-F Model

Innovation is a priority for many organizations who want to grow and develop in the post-recession economies. Companies need a systematic framework so...

By Fernando Trías de Bes and Philip Kotler

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Palgrave Macmillan

Essential Quantitative Methods

For Business, Management and Finance

Quantitative techniques are fundamental to the correct interpretation of commercial reality, and can aid practical business decision making and problem...

Les Oakshott

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About The Author
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Palgrave Macmillan

Human Resource Management

Theory and Practice

This established text provides comprehensive coverage of HRM theory supported by high quality cases. This edition has been thoroughly updated to make it...

"...This established text provides comprehensive coverage of HRM theory supported by high quality cases. This edition has been thoroughly updated to make it.... This established text provides comprehensive coverage of HRM theory supported by high quality cases. This edition has been thoroughly updated to make it accessible and engaging for undergraduate and postgraduate students. New features include interviews with real-life HR gurus, a focus on the global implications of HR and ESL student suppor..."

By John Bratton and Jeff Gold

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Palgrave Macmillan

Operations Management

Operations Management is an ideal text for courses requiring an in-depth yet accessible guide to operations management. This edition has been fully updated to...

By Terry Hill and Alex Hill

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Palgrave Macmillan

Improving Project Performance

Eight Habits of Successful Project Teams

The approach to project management is too often formulaic, describing what should be done and how to do it, but not adequately describing why those actions are...

"...The approach to project management is too often formulaic, describing what should be done and how to do it, but not adequately describing why those actions are.... The approach to project management is too often formulaic, describing what should be done and how to do it, but not adequately describing why those actions are important.  Improving Project Performance outlines the what and how of project management, emphasizing why actions matter, the overall intention of the formulaic steps, and th..."

Jerry L. Wellman

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Zed Books

The Global Minotaur

America, The True Origins of the Financial Crisis and the Future of the World Economy

In this remarkable and provocative book, Yanis Varoufakis explodes the myth that financialization, ineffectual regulation of banks, greed, and globalization...

Yanis Varoufakis Yanis Varoufakis

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  Bonus
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Palgrave Macmillan

Meta-Luxury

Brands and the Culture of Excellence

Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique...

"...Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique.... Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History, and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique se..."

By Manfredi Ricca and Rebecca Robins

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Palgrave Macmillan

Human Resource Management in a Global Context

A Critical Approach

A global, contemporary and critical view of human resource management. Using international examples and case studies, this text covers the basic principles of...

"...A global, contemporary and critical view of human resource management. Using international examples and case studies, this text covers the basic principles of.... A global, contemporary and critical view of human resource management. Using international examples and case studies, this text covers the basic principles of HRM, whilst exposing students to real world issues facing managers on a daily basis. This text is essential reading for anyone who wants to understand and engage critically with..."

By Robin Kramar and Jawad Syed

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Palgrave Macmillan

Global Strategic Management

This book is designed as a core textbook for those students studying courses on Global Strategy and Strategic Management. It offers an insight into the impact...

Philippe Lasserre

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Palgrave Macmillan

Globalizing Ideal Beauty

Women, Advertising, and the Power of Marketing

Globalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an...

Denise H. Sutton

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Palgrave Macmillan

Not Just China

The Rise of Recalls in the Age of Global Business

Product recalls spanning toys, children's products, food, pet food, and automobiles have increased dramatically in the recent past. Consequently, the safety of...

Hari Bapuji

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About The Author
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Palgrave Macmillan

Empathetic Marketing

How to Satisfy the 6 Core Emotional Needs of Your Customers

In today's competitive and global marketplace, it is becoming increasingly essential for companies and brands to understand why customers buy—or don't...

"...In today's competitive and global marketplace, it is becoming increasingly essential for companies and brands to understand why customers buy—or don't.... In today's competitive and global marketplace, it is becoming increasingly essential for companies and brands to understand why customers buy—or don't buy—their products and services. Only by understanding the "whys" can companies grow their business and develop loyal customers. In Empathetic Marketing, Dr. Mark Ingwer presents a groundbreaki..."

Mark Ingwer

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Banks of all sorts are troubled institutions. The cost of public bail-outs associated with the subprime crisis in the United States alone may be as high as $2...

"...Banks of all sorts are troubled institutions. The cost of public bail-outs associated with the subprime crisis in the United States alone may be as high as..."

By Timothy J. J. Sinclair and Lena Rethel

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Palgrave Macmillan

Humanitarian Work Psychology

Have you ever wondered what makes a good humanitarian organization? How can organizations like the United Nations, the World Bank, and the World Health...

By Adrian Furnham, Stuart Carr and Malcolm MacLachlan

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Pluto Press

Making the World Safe for Capitalism

How Iraq Threatened the US Economic Empire and had to be Destroyed

The Iraq War defined the first decade of the twenty-first century – leading to mass protests and raising profound questions about domestic politics and the use...

Christopher Doran

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Palgrave Macmillan

Scaling Your Social Venture

Becoming an Impact Entrepreneur

The field of social entrepreneurship continues to grow by leaps and bounds as innovative entrepreneurs find new ways to create a positive social impact on...

"...The field of social entrepreneurship continues to grow by leaps and bounds as innovative entrepreneurs find new ways to create a positive social impact on.... The field of social entrepreneurship continues to grow by leaps and bounds as innovative entrepreneurs find new ways to create a positive social impact on their community. More often than not these ventures find it difficult to expand their initial concepts into new environments. As funding for social programs on a government level tighte..."

Paul N. Bloom

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Palgrave Macmillan

From Complexity to Simplicity

Unleash Your Organisation's Potential

Start a simplicity revolution! Complexity is one of the biggest challenges facing modern business. It is slowing companies down, costing them on average 10% of...

By Simon Collinson and Melvin Jay

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Palgrave Macmillan

What Chinese Want

Culture, Communism and the Modern Chinese Consumer

Today, most Americans take for granted that China will be the next global superpower. But despite the nation's growing influence, the average Chinese person is...

Tom Doctoroff

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