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Palgrave Business
Palgrave Macmillan understands that we live in a world where business changes in a blink of the eye - from organizational structures to key innovations to sustainability. Our high quality and innovative business program includes collaborations with leading business and management schools, and prestigious companies and organizations to bring our readers the most up-to-date and relevant information.
Our authors have both the academic expertise and the practical experience that will ensure readers are informed of the most cutting-edge research on global topics and their applications.
We have leading programs in a number of areas, ranging from Marketing & Branding to International Business to Management & Leadership, and more. Whether you are a business professional, student, lecturer, researcher, or librarian, we are bound to have something to match your needs.
Please take a look at our newest and best-selling titles below. Enter code WORLDPALGRAVE20 at checkout, and receive 20% off your order!
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Most talent management books focus on the top talent and how to get them into the organization, leaving thousands of workers without training or organizational... |
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For years, marketers have been experimenting with the senses and sensory experiences to create better perceptions of their products. Even with a product as... |
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Palgrave Macmillan
Nice Companies Finish FirstWhy Cutthroat Management Is Over--and Collaboration Is InThe era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn’t pay to be a... |
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Palgrave Macmillan
Secrets of Silicon ValleyWhat Everyone Else Can Learn from the Innovation Capital of the WorldWhile the global economy languishes, one place just keeps growing despite failing banks, uncertain markets, and high unemployment: Silicon Valley. In the last... |
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Palgrave Macmillan
Managing Conflict in the Family BusinessUnderstanding Challenges at the Intersection of Family and BusinessManaging conflict is a challenge in any business setting and yet when managed correctly, some conflicts can actually be beneficial. But knowing how to leverage... |
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Palgrave Macmillan
Conquering Global MarketsSecrets from the World’s Most Successful MultinationalsConquering Global Markets offers assessments of the issues, statistics, cases, and best practices of mergers, acquisitions, joint ventures and alliances... |
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Palgrave Macmillan
The New Workforce ChallengeHow Today's Leading Companies Are Adapting For the FutureFew books go into enough depth to really understand the differences between the future generations of professionals to come and the ones that have gone before.... |
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When people wish to enter a specific industry they are rarely given the opportunity to understand how it functions, what sort of critical competencies are... |
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Palgrave Macmillan
Creating Good WorkThe World’s Leading Social Entrepreneurs Show How to Build A Healthy EconomyThe bible for social entrepreneurs in which experts in the field of social entrepreneurship share their experience, knowledge and wisdom. A rich guide book... |
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Palgrave Macmillan
Borderless EconomicsChinese Sea Turtles, Indian Fridges and the New Fruits of Global CapitalismA century ago, migrants often crossed an ocean and never saw their homelands again. Today, they call—or Skype—home the moment their flight has landed, and... |
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Palgrave Macmillan
Bleeding TalentHow the US Military Mismanages Great Leaders and Why It’s Time for a RevolutionThis book will shape the debate on how to save the military from itself. The first part recognizes, indeed celebrates, what the military has done well in... |
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Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance. Strategic Transformation,... |
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An advanced strategic approach using options to reduce market risks while augmenting dividend income, Options for Risk Free Portfolios moves beyond the basics... |
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Breakthrough Marketing Plans shows people how to cut through the clutter and create a marketing plan that will drive sales and build a strong brand. People... |
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Palgrave Macmillan
Siblings and the Family BusinessMaking It Work for Business, the Family, and the FutureThe family business becomes much more complex as it goes from the founder/entrepreneur to next generations. As more family members work together several... |
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UNESCO estimates that eleven percent of primary school–age children—seventy-two million worldwide—are not enrolled in or attending school. Children who do... |
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Palgrave Macmillan
The Third Industrial RevolutionHow Lateral Power Is Transforming Energy, the Economy, and the WorldThe Industrial Revolution, powered by oil and other fossil fuels, is spiraling into a dangerous endgame. The price of gas and food are climbing, unemployment... |
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The field of social entrepreneurship continues to grow by leaps and bounds as innovative entrepreneurs find new ways to create a positive social impact on... |
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Today, most Americans take for granted that China will be the next global superpower. But despite the nation's growing influence, the average Chinese person is... |
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Palgrave Macmillan
Rwanda, Inc.How a Devastated Nation Became an Economic Model for the Developing WorldEighteen years after the genocide that made Rwanda international news, but left it all but abandoned by the West, the country has achieved a miraculous... |
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Combining social media tools with socially conscious brands, the two major trends shaping tomorrow's consumer climate, Simon Mainwaring presents a visionary... |
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The Internet is changing. Once a text based medium, it's now transitioning into a video based one. Simply put, marketing to your customers online using... |
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For too long marketers have been asking the wrong question. If consumers make decisions unconsciously, why do we persist in asking them directly through... |
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Palgrave Macmillan
The Third Industrial RevolutionHow Lateral Power Is Transforming Energy, the Economy, and the WorldThe Industrial Revolution, powered by oil and other fossil fuels, is spiraling into a dangerous endgame. The price of gas and food are climbing, unemployment... |
