BERT RACHEL FREED and DANA ELIZABETH FREED are a mother-daughter team who have spent their lives pursuing crafts. In 2006, they started putting their energy full-time into the creation of their design and beading companies, The Well Done Experience and Chicken and the Egg Designs. Their one-of-a-kind couture beadwork is currently sold in New York City at The Store at the Museum of Art and Design. In 2008 they exhibited nearly two hundred pieces in an exclusive show in SoHo. In addition to designing and crafting beaded jewelry, they also teach bead crochet workshops at craft stores, at events, and in private.