• Palgrave Macmillan
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Frédéric Godart

FRÉDÉRIC GODART Assistant Professor of Organizational Behavior at INSEAD, in Fontainebleau, France. Prior to joining INSEAD as a full-time, tenure-track faculty, he spent two years there as a post-doctoral research and teaching fellow. He also regularly collaborates with the Institut Français de la Mode (French Fashion Institute) in Paris, France and the Institut du Marketing Horloger (Watchmaking Marketing Institute) in Neuchâtel, Switzerland.


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Unveiling Fashion
Business, Culture, and Identity in the Most Glamorous Industry

Palgrave Macmillan
Proposing a comprehensive account of the global fashion industry, this book aims to present fashion as a social and cultural fact. Drawing on six principles...
Frédéric Godart

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