William Poundstone

William Poundstone
Russel Taylor

William Poundstone is the author of two previous Hill and Wang books: Fortune’s Formula and Gaming the Vote.


Sign Up for
Author Updates

Macmillan Newsletter

Sign up to receive information about new books, author events, and special offers.

Sign up now

Media

Watch

Flipping on eBay - William Poundstone

William Poundstone explains the psychological trick of anchoring and how it works on eBay.

Share This

Menu Psych - William Poundstone

William Poundstone explains the hidden psychology of restaurant menus.

Share This

The Magic Number - William Poundstone

William Poundstone discusses charm prices and the mysterious allure of 99 cents.

Share This
Back

Author on the Web

 

Latest on Twitter

Russel Taylor
Back

books
by the author

Priceless
Priceless

William Poundstone
Hill and Wang

Prada stores carry a few obscenely expensive items in order to boost sales for everything else (which look like bargains in comparison). People used to...


Available In:

Book eBook
Buy
Gaming the Vote
Gaming the Vote

William Poundstone
Hill and Wang

At least five U.S. presidential elections have been won by the second most popular candidate, but these results were not inevitable. In fact, such an unfair...


Available In:

Book eBook
Buy
Fortune's Formula
Fortune's Formula

William Poundstone
Hill and Wang

In 1956 two Bell Labs scientists discovered the scientific formula for getting rich. One was mathematician Claude Shannon, neurotic father of our digital age,...


Available In:

Book eBook
Buy
Carl Sagan
Carl Sagan

William Poundstone
Holt Paperbacks

In this compelling life of Carl Sagan, award-winning science writer William Poundstone details the transformation of a bookish young astronomer obsessed with...


Available In:

Book
Buy
Back

{ About }

{ Services }

{ Store }

{ Publishers }

Education

Children's

© 2011 Macmillan