• Palgrave Macmillan
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Yveline Lecler

Yveline Lecler is Associate Professor at the Faculty of Economics and Management at the University of Lyon, and Senior Research Fellow at the Institute of Asian Studies.


cover Buy
Global Strategies and Local Realities
The Auto Industry in Emerging Markets

Palgrave Macmillan
The emerging markets have shifted rapidly from being the growth points of the global auto industry in the mid-1990s to being in crisis and recession at the end...
Yveline Lecler

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