Business Writing

What Works, What Won't

Wilma Davidson, Foreword by Janet Emig

St. Martin's Griffin

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A thorough, accessible, and results-oriented guidebook intended for today's business environment, Business Writing: What Works, What Won't offers the first and last word on writing memos, business letters, reports, and all other kinds of business documents. Wilma Davidson, a veteran corporate writing coach whose clients have included M&M Mars, Johnson & Johnson, Anheuser-Busch, and several other Fortune 500 companies, uses clear and memorable examples, charts, cartoons, and anecdotes to convey exactly what succeeds--and what fails--in written business communication.

This new edition of Business Writing has been fully revised and updated to cover e-mail, Palm Pilots, and the latest in word processor technology. It will be an indispensable reference for all students of business and management--a book that answers questions about style, provides guidance in matters of grammar, and reveals countless insights about writing with precision, confidence, humor, and eye-catching effectiveness.

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Book Excerpts

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Business Writing
Part 1What This Book Can Do for YouScribendo disces scribere. "You learn to write by writing."Samuel Johnson1From Procrastination to Power: Writing Painlessly and WellGood writing is good business. Bad writing isn't. To be successful in sales, marketing, finance, engineering, law, personnel, and in virtually every field, you need to write well. In fact, your business writing can serve as persuasive evidence of your competence, your personality, your management style. It's as plain and simple--and frightening--as that.And, undoubtedly, that fright (those panicky waves in your

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About the Author

Wilma Davidson, Foreword by Janet Emig

Wilma Davidson, Ed. D., is a writing and presentation-skills coach. Her clients include corporations throughout the Fortune 500. She lives in East Greenwich, Rhode Island, and Longboat Key, Florida.

Wilma Davidson

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Available Formats and Book Details

Business Writing
What Works, What Won't
Wilma Davidson, Foreword by Janet Emig

Trade Paperback

Trade Paperback
St. Martin's Press
St. Martin's Griffin
August 1994
Trade Paperback
ISBN: 9780312109486
ISBN10: 0312109482
7 x 9 inches, 320 pages, Includes black-and-white illustrations, charts and graphs throughout; plus Appendix/Bibliography/Index
$18.99

e-Book Agency

e-Book Agency
St. Martin's Press
St. Martin's Griffin
April 2011
e-Book Agency
ISBN: 9781429996969
ISBN10: 142999696X
320 pages
$9.99
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St. Martin's Griffin

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