If Aristotle Ran General Motors

The New Soul of Business

Tom Morris

Henry Holt and Co.

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What does classical philosophy have to offer modern business? Nothing less than the secrets to building great morale and productivity in any size organization.

This is the message that Tom Morris will deliver this year to thousands of executives of leading companies such as Merrill Lynch, Coca Cola, Bayer, and Northwestern Mutual Life.

In If Aristotle Ran General Motors, Morris, who taught philosophy at Notre Dame for fifteen years, shares the knowledge that he garnered from a lifetime of studying the writings and teachings of history's wisest thinkers and shows how to apply their ideas in today's business environment. Although he frequently draws on the wisdom of Aristotle, Morris also finds inspiration in the teachings of a wide array of thinkers from many different traditions and eras. Throughout these pages we're invited to pause and consider the words of Confucius, Seneca, Saint Augustine, Ralph Waldo Emerson, Abraham Lincoln, and many others.

By looking at the inside workings of various kinds of businesses-- from GE to Tom's of Maine-- Morris shows why any company that is serious about attaining true excellence must adhere to four timeless virtues first identified by Aristotle more than two thousand years ago: Truth, Beauty, Goodness, and Unity. Morris makes clear that the most successful companies encourage a corporate culture that ensures that all interactions among colleagues, employees, bosses, clients, customers, and suppliers are infused with dignity and humanity. Moreover, the book provides clearly stated strategies for how everyone who works can make these qualities the foundation for their everyday business (and personal) lives.

If Aristotle Ran General Motors presents the most compelling case of any book yet written for a new ethics in business and for a workplace where openness and integrity are the rule rather than the exception. It offers an optimistic vision for the future and a plan for reinvigorating the soul back into our professional lives.

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Reviews

Praise for If Aristotle Ran General Motors

"A fascinating read. It is Morris' hands-on management wisdom that managers will find invaluable."--Executive Book Summaries

"Morris delivers a compelling case for a business ethic where openness and humanity are the rule, not the exception."--Rocky Mountain News

"Tom Morris integrates the timeless wisdom of Greek philosophy-- the four transcendent verities: Truth, Beauty, Goodness, and Unity-- into the greatest asset of any business, the spirit of its people."--Stephen R. Covey

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About the Author

Tom Morris

Tom Morris was a professor of philosophy at Notre Dame for fifteen years. Since leaving Notre Dame in 1994, he has gone on to become one of the most sought-after motivational speakers in the country. Each year he is invited to give keynote addresses at major gatherings of executives at hundreds of the leading companies around the world. The author of True Success: A New Philosophy of Excellence, he is also chairman of the Morris Institute for Human Values in Wilmington, North Carolina, where he makes his home.

Tom Morris

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Available Formats and Book Details

If Aristotle Ran General Motors
The New Soul of Business
Tom Morris

e-Book Agency

e-Book Agency
Henry Holt and Co.
December 2013
e-Book Agency
ISBN: 9781466860803
ISBN10: 1466860804
240 pages
$9.99

Abridged Digital Audio

Abridged  Digital Audio
Macmillan Audio
March 2003
Abridged Digital Audio
ISBN: 9781593972295
ISBN10: 1593972296
Audio Run Time: 3:00
$8.99

Trade Paperback

Trade Paperback
Henry Holt and Co.
Holt Paperbacks
November 1998
Trade Paperback
ISBN: 9780805052534
ISBN10: 0805052534
6 1/8 x 9 1/4 inches, 240 pages
$15.99
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Henry Holt and Co.

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