The Cardinals Way
How One Team Embraced Tradition and Moneyball at the Same Time
Thomas Dunne Books
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Thomas Dunne Books
St. Martin's Press
ISBN: 9781250058317304 Pages
The St. Louis Cardinals have experienced the kind of success that is rare in baseball. Regarded by many as the premier organization in Major League Baseball, they not only win, but do so with an apparently bottomless pool of talent, one that is mostly homegrown.
Despite years of phenomenal achievements, including going to the World Series in 2004 and again in 2006, the Cardinals reinvented themselves using the "Cardinal Way," a term that has come to represent many things to fans, media, and other organizations, from an ironclad code of conduct to the team's cutting-edge use of statistic and analytics, and a farm system that has transformed baseball.
Baseball journalist Howard Megdal takes fans behind the scenes and off the field, interviewing dozens of key players within the Cardinals organization, including owner Bill DeWitt and the general manager John Mozeliak. Megdal reveals how the players are assessed and groomed using an unrivaled player development system that has created a franchise that is the envy of the baseball world.
In the spirit of Moneyball, The Cardinals Way tells an in-depth, fascinating story about a consistently good franchise, the business of sports in the twenty-first century and a team that has learned how to level the playing field, turning in season after successful season.
THE CARDINAL IDEA
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Praise for The Cardinals Way
"Megdal enjoys terrific access to Cardinals management...Serious Cardinals fans will savor this glowing insider take on their beloved organization." - PW
"This is an excellent book that every Cardinals fan will want to add to his or her bookshelf. Other readers who are interested in how players are evaluated and developed will also appreciate this book." - Sports Book Guy, 4 ½ of 5 stars (excellent)
"Megdal’s talents lie in his ability to get those men to open up, to freely discuss the failures as well as the successes...those who are passionate about business and baseball will find an illuminating and educational resource in THE CARDINALS WAY." - Book Reporter
"This is a book that will be eagerly read by front offices and sportswriters as well as fans. Megdal, a frequent contributor to Politico and USA Today, thinks with the precision of a statistician and the passion of a fan but writes like a journalist who knows how to get a point across. The Cardinals Way is both a reverential piece of baseball history and a lucid analysis of how a team stays great by constantly reinventing itself." - The Dallas Morning News