The Indie Band Survival Guide

The Complete Manual for the Do-It-Yourself Musician

Randy Chertkow and Jason Feehan

St. Martin's Griffin

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The Indie Band Survival Guide (2008 edition) is a tremendous resource for musicians looking to record, distribute, market, and sell their music for less than most rock stars spend on green M&M's. Musicians and web gurus Randy Chertkow and Jason Feehan cover every step of the process. With nothing but creative talent and the Web, they've gotten tens of thousands of fans for their band, in addition to being hired to write music for film, television, theater, and other media.

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Book Excerpts

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The Indie Band Survival Guide
PART IGET PREPAREDCHAPTER 1THERE HAS NEVER BEEN A BETTER TIME TO BE A MUSICIANLess than ten years ago the "Holy Grail" for artists was to get a record or publishing deal. Today, many artists avoid these deals (especially record ones) at all costs. 
--"The Record Biz Today: On Which End of the Food Chain?" NATIONAL ASSOCIATION OF RECORD INDUSTRY PROFESSIONALS (June 5, 2007)THERE HAS never been a better time to be a musician.The tools at your fingertips today were barely even dreams just ten years ago. Global digital distribution for music is simple to achieve,

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"Sick of Sandwiches" by Beatnik Turtle

"Listen to the song ""Sick of Sandwiches"" by the band Beatnik Turtle. Band members Randy Chertkow and Jason Feehan are the authors of the book The Indie Band Survival Guide: The Complete Manual for the Do-It-Yourself Musician. This song was inspired by Jason's grandmother. ""When you get to be 80 years old like me,"" she said, ""you'll be sick of them, too."" Learn more about The Indie Band Survival Guide at http://us.macmillan.com/theindiebandsurvivalguide/RandyChertkow"

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"What We Need Is Some Interns in Here" by Beatnik Turtle

"Listen to the song ""What We Need Is Some Interns in Here"" by the band Beatnik Turtle, from their album, All in a Day's Work. The song is the band's ode to interns. Band members Randy Chertkow and Jason Feehan are the authors of the book The Indie Band Survival Guide: The Complete Manual for the Do-It-Yourself Musician. Learn more about the book The Indie Band Survival Guide at http://us.macmillan.com/theindiebandsurvivalguide/RandyChertkow"

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"Tell Me Ma" by Beatnik Turtle -- The Indie Band Survival Guide

"Listen to the song ""Tell Me Ma"" by the band Beatnik Turtle, from their album, Sham Rock. ""Tell Me Ma"" is an Irish drinking song played with the guitars cranked to 11, and was featured on National Public Radio. Band members Randy Chertkow and Jason Feehan are the authors of the book The Indie Band Survival Guide: The Complete Manual for the Do-It-Yourself Musician. Learn more about the book The Indie Band Survival Guide at http://us.macmillan.com/theindiebandsurvivalguide/RandyChertkow"

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The Indie Band Survival Guide--Theme Song

"Listen to the theme song for the book The Indie Band Survival Guide: The Complete Manual for the Do-It-Yourself Musician. This song is written and performed by the authors' band Beatnik Turtle. Learn more about The Indie Band Survival Guide at http://us.macmillan.com/theindiebandsurvivalguide/RandyChertkow Read more about author Randy Chertkow at http://us.macmillan.com/author/randychertkow Learn more about author Jason Feehan at http://us.macmillan.com/author/jasonfeehan"

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Reviews

Praise for The Indie Band Survival Guide

"Indispensable ... This lively book offers such essential guidance in these changing times, no band should be without a copy."—Publishers Weekly

"The Internet is an extraordinary opportunity for musicians to make and profit from their music. This clearly written and comprehensive book shows exactly how. A perfect balance between the mess of the law and the promise of the technology, it should be read by anyone who wants to take their talent and share it—for the love of sharing, or for the profit."—Lawrence Lessig, author of Code, professor at Stanford Law School, founder of the Center for the Internet and Society, and CEO of the Creative Commons project

"Finally! A comprehensive and practical guide for musicians that explains how to navigate today's music world without a label. A must-read!"—Derek Sivers, founder of CD Baby and HostBaby

"If they gave out Grammys for music career books, Randy and Jason should surely win one. Their Indie Band Survival Guide is a must-read resource for any musician wanting to take the independent path to success—which, these days, is the only way to go. Networking, branding, Internet promotion, live gigs, distribution, publicity ... they cover it all. Highly recommended!"—Bob Baker, author of Guerrilla Music Marketing Handbook and founder of TheBuzzFactor.com

"A fabulous & comprehensive 101 guide for any musician trying to make it in the crazy 'new' Music Business."—Ariel Hyatt, founder of Ariel Publicity & Cyber PR

"A practical, down-to-earth guide for bands working in the real world."—Brian Austin Whitney, founder of the Just Plain Folks musician network


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About the Author

Randy Chertkow and Jason Feehan

Randy Chertkow (by day, a tech expert) and Jason Feehan (by day, an attorney) are lead members of Beatnik Turtle, a rock band based in Chicago, Illinois. Beatnik Turtle plays live, has produced eighteen albums, written music for TV, films, comedy shows at Second City, and has licensed music to ABC Family—all without a label.

Randy Chertkow
Jason Feehan

Jason Feehan

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Available Formats and Book Details

The Indie Band Survival Guide
The Complete Manual for the Do-It-Yourself Musician
Randy Chertkow and Jason Feehan

Trade Paperback

Trade Paperback
St. Martin's Press
St. Martin's Griffin
August 2008
Trade Paperback
ISBN: 9780312377687
ISBN10: 0312377681
5 1/2 x 8 1/4 inches, 352 pages
$17.99

e-Book Agency

e-Book Agency
St. Martin's Press
St. Martin's Griffin
August 2008
e-Book Agency
ISBN: 9781250018137
ISBN10: 1250018137
352 pages
$7.99
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St. Martin's Griffin

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