"According to nutritionist Nestle, the increasing confusion among the general public about what to eat comes from two sources: experts who fail to create a holistic view by isolating food components and health issues, and a food industry that markets items on the basis of profits alone. She suggests that, often, research findings are deliberately obscure to placate special interests. Nestle says that simple, common-sense guidelines available decades ago still hold true: consume fewer calories, exercise more, eat more fruits and vegetables and, for today's consumers, less junk food. The key to eating well, Nestle advises, is to learn to navigate through the aisles (and thousands of items) in large supermarkets. To that end, she gives readers a virtual tour, highlighting the main concerns of each food group, including baby, health and prepared foods, and supplements. Nestle's prose is informative and entertaining; she takes on the role of detective, searching for clues to the puzzle of healthy and satisfying nutrition. Her intelligent and reassuring approach will likely make readers venture more confidently through the jungle of today's super-sized stores."—Publishers Weekly

"Nutritionist Nestle's newest volume aims to help the American consumer determine what best to eat to improve or to maintain good health. Pursuing what she hopes is a unique and beneficial approach, she surveys a supermarket on a food-by-food basis, noting for each category what nutritional benefits are claimed and what really are the advantages and dangers in consuming any grocery offering. She documents how food industry concerns have perverted nutritional and origin labeling, dismayed that economics has once more trumped open information. She assesses the roles of trans-fats in processed food, methylmercury in fish, calcium in dairy products, salmonella in fresh eggs, sugar in cereals, and genetic modification. Nestle is particularly concerned that consumers understand all the implications, good and bad, of the perennially contentious "organic" label."—Booklist

 

"[This] book is for anyone who has read a food label; been annoyed at how often their children nag them for certain cereals; wondered about the difference between natural and organic; or questioned who is minding the store when it comes to nutrition and food safety."—Marian Burros, The New York Times