Macmillan Childrens Publishing Group

Anita Elberse

Anita Elberse

Anita Elberse, the Lincoln Filene Professor of Business Administration at the Harvard Business School, is one of the youngest female professors to be awarded tenure in the School’s history. Her work has been featured in The New York Times, The Wall Street Journal, Variety, and Fortune. She is the author of Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment. She lives in Boston, Massachusetts.

Books by the Author

Blockbusters
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Blockbusters

Anita Elberse
Henry Holt and Co.
Henry Holt and Co.

Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors

What's behind the phenomenal...

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