Macmillan Childrens Publishing Group
Business Lessons from a Radical Industrialist

Business Lessons from a Radical Industrialist

How a CEO Doubled Earnings , Inspired Employees and Created Innovation from One Simple Idea

Ray C. Anderson with Robin White

St. Martin's Griffin

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"Inspirational . . . Essential reading for anyone, whether lay, student, or practitioner, interested in business success today and in the environment."—Library Journal (starred review)

In 1994, Interface founder and chairman Ray Anderson set an audacious goal for his commercial carpet company: to take nothing from the earth that can't be replaced by the earth. In this remarkable book, Anderson leads the way forward and challenges all of us to share that goal.

The Interface story is a compelling one. Fifteen years after Anderson's initiative, Interface has:

-Cut greenhouse gas emissions by 94 percent

-Cut fossil fuel consumption by 60 percent

-Cut waste by 80 percent

-Cut water use by 80 percent

-Invented and patented new machines, materials, and manufacturing processes

-Increased sales by 66 percent, doubled earnings, and raised profit margins

Offering practical ideas and measurable outcomes that every business can use, Anderson shows that profit and sustainability are not mutually exclusive; we can improve our bottom lines and do right by the earth. Written with passion and an executive's hardheaded savvy, Business Lessons from a Radical Industrialist is the most inspiring business book of our time.

EXCERPT

1 Mission Zero


I am Ray Anderson, and in addition to being a husband, a father, and a grandfather, I'm an industrialist. Some would say a radical industrialist. Time magazine called me a "Hero of the Environment." U.S....

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Praise for Business Lessons from a Radical Industrialist

“Inspirational . . . Essential reading for anyone, whether lay, student, or practitioner, interested in business success today and in the environment.” —Library Journal (starred review)

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About the author

Ray C. Anderson with Robin White

Ray Anderson was named one of Time magazine's Heroes of the Environment and one of MSNBC.com's Top 15 Green Business Leaders in 2007. He and Interface have been featured in three documentary films, including The Corporation and So Right So Smart. He cochaired the President's Council on Sustainable Development and the Presidential Climate Action Project. He and Interface have been featured in The New York Times, Fortune, Fast Company, and many other publications.

Ray C. Anderson

Robin White

Learn more about Ray Anderson

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St. Martin's Griffin

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