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Ann O'Reilly

Ann O’Reilly is both a strategic planner and editorial director of Euro RSCG Worldwide’s Knowledge Exchange with nearly 20 years’ experience in marketing and publishing. She is co-author of Good for Business, The Future of Men, and Buzz: Harness the Power of Influence and Create Demand.

BOOKS BY THE AUTHOR

An insightful argument for why CEOs need to retake the reins of talent

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In order to satisfy the heightened demands of today’s more powerful consumer, corporations from Wal-Mart to GE are undergoing an evolutionary transformation in the way they do business--from...

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As the effects of the global recession linger, consumers everywhere are changing their purchasing patterns, paying greater attention to what and why they are buying, and from...

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A revealing exploration of a key market in flux, The Future of Men highlights substantial demographic shifts and their impact—from the stay-at-home dad to the new macho revival....

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