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Selling Your Services

Proven Strategies For Getting Clients To Hire You (Or Your Firm)

Robert W. Bly

Holt Paperbacks

If you sell any kind of service, whether professional, personal, or technical, this book will give you the information you need to bring in large numbers of sales at the fees you want.

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Selling Your Services
PART ONEPower Prospecting: How to Generate Initial Interest in Your ServicesCHAPTER ONETechniques for Generating Sales LeadsOnce you decide to begin actively marketing and selling your services, how will potential clients learn about the availability of those services?If you're lucky, perhaps your phone will start ringing right away, without any effort on your part. If that happens--congratulations! You will have all the business you need, and you can skip this chapter.But for most service providers, self-promotion is an essential activity. Just as Ford must advertise to
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Praise for Selling Your Services

"Bly, a veteran copywriter and author, provides upbeat, practical tips for all those trying to sell their services."-Jane Applegate, Los Angeles Times
"Bly, a veteran copywriter and author, provides upbeat, practical tips for all those trying to sell their services."-Jane Applegate, Los Angeles Times

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ABOUT THE AUTHOR

  • Robert W. Bly

  • Robert Bly is an independent copywriter specializing in business to business and direct-response advertising.
  • Robert W. Bly
    Robert W. Bly
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Selling Your Services

Proven Strategies For Getting Clients To Hire You (Or Your Firm)

Robert W. Bly

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FROM THE PUBLISHER

Holt Paperbacks

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