• Palgrave Macmillan
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Simon Atkinson

SIMON ATKINSON is Assistant Chief Executive, Ipsos MORI, UK. Simon became Head of Ipsos MORI's Social Research Institute in 2005. He is a frequent writer and commentator on social trends and how to make the best use of research findings. Simon is co-editor of the Political Communications books on the 2001 and 2005 general elections. His experience includes a period in academic research, as well as a spell as acting Human Resources Director and MD of Ipsos MORI's Loyalty Division.



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Political Communication in Britain
The Leader's Debates, the Campaign and the Media in the 2010 General Election

Palgrave Macmillan
The 2010 General Election represented a pathbreaking contest in Political Communication. The TV debates changed forever the feel of the campaign. This book...
Simon Atkinson

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