Book details

How We Can Win

Race, History and Changing the Money Game That's Rigged

Author: Kimberly Jones

How We Can Win

How We Can Win

About This Book

Shortlisted for the SABEW Best in Business Book Awards
Winner of the 2022 AAMBC Literary Award for Non-Fiction/Self Help Book of the...

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Book Details

Shortlisted for the SABEW Best in Business Book Awards
Winner of the 2022 AAMBC Literary Award for Non-Fiction/Self Help Book of the Year

A breakdown of the economic and social injustices facing Black people and other marginalized citizens inspired by political activist Kimberly Jones' viral video, “How Can We Win.”

“So if I played four hundred rounds of Monopoly with you and I had to play and give you every dime that I made, and then for fifty years, every time that I played, if you didn't like what I did, you got to burn it like they did in Tulsa and like they did in Rosewood, how can you win? How can you win?"

When Kimberly Jones declared these words amid the protests spurred by the murder of George Floyd, she gave a history lesson that in just over six minutes captured the economic struggles of Black people in America. Within days the video had been viewed by millions of people around the world, riveted by Jones’s damning—and stunningly succinct—analysis of the enduring disparities Black Americans face.

In How We Can Win, Jones delves into the impacts of systemic racism and reveals how her formative years in Chicago gave birth to a lifelong devotion to justice. Here, in a vital expansion of her declaration, she calls for Reconstruction 2.0, a multilayered plan to reclaim economic and social restitutions—those restitutions promised with emancipation but blocked, again and again, for more than 150 years. And, most of all, Jones delivers strategies for how we can effect change as citizens and allies while nurturing ourselves—the most valuable asset we have—in the fight against a system that is still rigged.

Imprint Publisher

Henry Holt and Co.



In The News

“Kimberly truly took my breath away the first time I heard her speak. Learning from all of her work continues to be such a privilege. No punches pulled, no opportunities for change missed and no lies told. I am so grateful this generation has a voice like hers to guide us.”
—Jameela Jamil, actor, advocate and writer

“In a voice that is equal parts clear, unflinching and hopeful, Kimberly Jones fills in the missing pieces to the puzzle of Black American economic disparity. So much of the truth has been (purposely) hidden in the dark, but Kimberly brings the light. A must-read for everyone ready to fight for true equity.”
—Layla F. Saad, New York Times & Sunday Times bestselling author of Me and White Supremacy

“Kimberly’s message is as clarion in How We Can Win as it was when it erupted from her being in her now-famous viral video. There is a way forward in this rigged system, but it will take us knowing how we got here and working as a community to get out. Kimberly, like Mother Harriet, is saying, If we hear the dogs, keep going. If we want to get to freedom, keep going. This book is a liberatory map I desperately pray we all follow.”
—Sonya Renee Taylor, New York Times bestselling author of The Body is Not An Apology

How We Can Win is brilliant, authentic and just what I needed. It made me feel seen. . . . We need this book in every school, prison and church."
—Leslie E. Redmond, Esq., founder of Don’t Complain, Activate and former president of the Minneapolis NAACP

"Complete with guidelines for building financial and educational skill sets, Jones’s book is a call-to-action that stresses the limitations that Black Americans have historically faced and offers a road map to equality."

“An impassioned and actionable call for leveling the playing field in America."
Publisher's Weekly


“[Jones] made what I think is the most coherent, clear, current case for younger people to understand reparations.”
—Joy Reid on MSNBC

About the Creators

How We Can Win

How We Can Win

How We Can Win
How We Can Win